Monthly Archives: August 2014

A Modest Proposal: Let’s Emasculate the Life Insurance Industry

Well, this is what on Twitter is known and so designated as a #longread; sorry about that. I won’t be the slightest bit disappointed if you want to jump down a few clicks to the Emasculation part. But be aware … Continue reading

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Meeting #4: Social Media Guy Meets V.P. of Electronic Innovation

[Here’s a Bonus to add to the original three Meetings between a newly-hired Social Media guy (disparagingly known as “the Guru”) and the top Execs at Humongous Life with whom he will have to work and around whom he’ll have … Continue reading

Posted in Insurance, Social Media | Tagged , , , , , , , ,

Life Insurance on TV, Oh My!

Lately I’ve been noticing a couple new life insurance commercials on TV. I don’t know if these are running nationally — perhaps so; they’re on national cable channels — but they’re certainly running at least in the Northeast. First, there … Continue reading

Posted in Insurance, Marketing | Tagged , , , , , , | 6 Comments