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Tag Archives: Earned Media
Nope: Marketing Should Not Give Up on Earned Media in 2014
Augie Ray is a good friend and the indefatigable author of Experience: The Blog, one of the very best of its kind. He is unafraid of being provocative; seldom will you detect a hint of personal bias, but you will … Continue reading
Posted in Social Media, Uncategorized
Tagged Augie Ray, Earned Media, Marketing, PR, ROI, Social Media
Is Facebook Really Failing Marketers?
Recently there has been a flurry of articles, reportage, and blog posts citing Forrester Research’s Nate Elliot’s claim that Facebook is “failing marketers” and that marketers are both well aware of said failure and are either already or should be jumping … Continue reading
Posted in Social Media
Tagged Advertising, Earned Media, Facebook, Forrester Research, Frank Eliason, Marketing, Nate Elliot
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